Articles 0 to 3

Using social media to grow a general practice

A growing number of general practitioners are using social media to attract new patients and secure their loyalty. Helena Athans from NAB Digital and David Bacon from the Healthy Thinking Group discuss the potential benefits and how to make the most of them.

Big data heats up the health sector

A commitment to big data is helping the NSW Ministry of Health not only save costs but save lives, from identifying patterns early to ultimately reducing the number of people who end up in the emergency department.

Iraqi asylum seeker turned-surgeon helps Australia's war-wounded walk again

Former refugee Dr Munjed Al Muderis is an orthopaedic surgeon specialising in hip, knee, trauma and osseointegration surgery – a high-tech procedure that has transformed the lives of many amputees, both in Australia and around the world.

Telstra’s huge play in eHealth

Telstra has now invested $237 million in 17 healthcare industry acquisitions, investments and partnerships in order to roll out numerous eHealth initiatives, with the ambition of establishing itself as Australia’s leading eHealth provider.

Articles 4 to 7

Partnerships with Consumers – good practice, good business, good policy

This report looks into the growing trends of digitisation and how that is driving deeper partnerships with consumers. It is based on insights from industry experts, clients, NAB Health’s analysts, plus key strategy executives representing practitioners, pharmacists, and corporate health.

With next-gen wearable tech, doctors gain tools to deliver more intensive care

Wearable technology could improve patients’ quality of life and help medical professionals to provide more tailored care. Associate Professor Vijay Sivaraman discusses the potential benefits, and why widespread adoption could be five years away.

The new CancerAid app supports patients and their doctors

We talk to one of the developers of the CancerAid smartphone app that helps doctors to personalise their support for cancer patients.

Physio industry builds social media muscle

The peak representative body for Australia’s physiotherapists is using social media as a valuable tool to engage and benefit its members, but also to boost awareness of the profession and its role in the community.

Articles 8 to 11

Marketing-savvy physio brings flexible thinking and fresh energy to aged care

Nick Heywood-Smith and his wife Nikki explain how they built Wellness and Lifestyles Australia into a one-stop shop for allied health services

How VHA is using Twitter to build its profile

The Victorian Healthcare Association (VHA) explains how it’s using Twitter to interact with members and influencers in its sphere.

Healthy benefits from new domain names

A host of new domain name extensions are providing health practitioners with new branding and search marketing opportunities, as well as creating a level of trust and credibility for the overall sector.

Experience and personal passion drive new Head of NAB Health

Digital innovation as well as increasing demand for Australia’s health expertise overseas are two of the big opportunities ahead for the local healthcare sector, says NAB Health’s new General Manager, Cameron Fuller.

Articles 12 to 15

Eyes through the sky

Professor Yogesan Kanagasingam, Research Director of the CSIRO’s Australian e-Health Research Centre, is using the NBN Satellite to conduct remote eye screening in remote indigenous communities. He’s expanded the reach of the Remote-I platform to China.

Designing hospitals for optimal health

Recognition that the environment in which patients are treated makes a big difference to how successful the outcomes are is driving hospital design, according to Conrad Gargett’s Managing Director Bruce Wolfe, a firm believer in what’s known as ‘Salutogenic Design’.

Cloud computing in general practice

Cloud computing can reduce practice costs and increase efficiency but, as yet, only a minority of general practices have embraced the technology. Dr Nathan Pinskier and NAB’s cloud computing expert Tim Palmer discuss the benefits, current limitations and the potential for change.

Ceo Seat: Trish Hogan on transforming Pindara Private Hospital

As CEO of Pindara Private Hospital for the past seven years, Trish Hogan has steered more than $110 million worth of development, transforming the Ramsay Health Care-owned operation into the largest and most comprehensive private hospital on the Gold Coast.

Articles 16 to 19

Broadening pharmacy revenue beyond dispensary income

Ainslie Chemmart Compounding Pharmacy’s Colette Needham is embracing the challenges facing the pharmaceutical industry by positioning the pharmacy as an all round destination for health and wellbeing.

Aussie vet brand retrains a tough audience to be positive on social media

Vet4Pets has created a community-centric social media strategy, tapping into its strong ties with the local area as well as bringing the brand’s motto, ‘Family Vets for Family Pets’, to life. Vets4Pets Business Manager Carole Benassy shares her top tips for using social media.

Road from practitioner to designer

Queensland podiatrist and physiotherapist Caroline McCulloch launched FRANKiE4 after spotting a gap in the women’s shoe market for styles that are both comfortable and fashionable.

Articles 20 to 23

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