Why do you need to protect your social media profile?

While it has never been so easy to connect with friends, family and colleagues from around the world, unfortunately, people with malicious intentions are also drawn to social media because it’s easy to access personal information. The more you share, the more visible you are to everyone.

If your social media privacy settings are public, or if you connect with people you don’t know, you could become a target. Social media platforms encourage people to connect. Your connections offer cyber criminals an opportunity to target you, and potentially infect your entire social network.

The ease of being able to set up a social media account under any name, in any location to connect with people, offer customised apps and share links, means that social media can be a treasure trove of information for criminals.

Visit the Australian Government Office of the eSafety Commissioner to find out more about social engineering, opens in new window.

Personal information you must protect from social media

To maximise the security of your social media, you should never share the following things.

Personal Information

Don’t publish personal identity details including your birthdate, passport, drivers licence, financial information or even the names of your children, spouse or pets.


Never share information that reveals  your home address. Protect postal box locations too.

Phone number

If your social media network only includes people that you know, they should know how to contact you. If not, they can message you.


Never share information that identifies where you are. That includes dates that you’ll be away on holiday or travelling for work.

Private events

If you’re attending or hosting a private event, don’t share the details.

Personal images

What you share on the internet could be available forever, to anyone.  Police suggest not sharing images of children.

Personal stories

A funny or embarrassing personal story could be taken out of context and used against you.

Use your social media as you would if you were socialising at a public event. You wouldn’t overshare personal  information when surrounded by people you don’t know.

The consequences of oversharing

If you’re accepting social media connection requests without knowing the people you’re bringing into your personal or business life, and you’re sharing personal information openly, you could become a target for:

Steps to take to secure your social media

You can take steps to minimise social media risks.

Only connect with people you know

Criminals set up fake social media profiles and send connection requests with a goal to steal personal information. To stay safe, only connect with people or organisations you actually know. This, along with tightening up your privacy and security settings, is the safest way to use social media.

Customise privacy and security settings

Each social media platform offers a range of privacy and security settings. Visit the support pages of the social media site to find out how to customise your settings to the highest level of privacy available.

Use strong passwords and activate two factor authentication

Use strong passwords. Most social media platforms also offer a two step authentication option – for example adding your mobile phone number so you have to verify every log in attempt by using a One Time Password (OTP). This adds another layer of protection for you and is a very simple, but highly effective, mechanism to protect your social media account from account takeovers.

What to do if your social media account has been attacked

Here are the steps you need to take to protect yourself, and your social media connections.

  1. If you believe your identity is at risk, visit How to keep your identity safe online to find out what to do.
  2. Contact the social media site and report the incident.
  3. Change your password immediately and set up two factor authentication via the security settings on your social media account.
  4. Let your social media connections know you’ve been attacked, so they can be wary of any messages they receive that appear to be from you.

Where to go for assistance


Helpful resources

How we can help

If you’re a NAB customer and you believe your business or personal accounts have been impacted by fraud or a scam, we’re here to help. Explore the immediate steps you can take to protect yourself and discover when you should get in touch with us to make a report.

Learn what to do in the event of fraud or scams

Get updates on the latest fraud alerts


IDCARE is Australia and New Zealand's not-for-profit counselling and support service set up to assist Australians impacted by identity theft and cyber-related crimes.

IDCARE can assist NAB customers to navigate through the process when identity details or credentials have been compromised through fraud or scams. IDCARE is a free service for all Australians.

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Australian Government | Australian Cyber Security Centre (ACSC)

The Australian Cyber Security Centre (ACSC) brings cyber security capabilities from across the Australian Government together in a single location. It’s the hub for private and public sector collaboration and information sharing to combat cyber security threats. ACSC provides topical, relevant and timely information on how home internet users and small businesses can protect themselves from, and reduce the risk of, cyber security threats such as software vulnerabilities, online scams, malicious activities and risky online behaviours.

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Australian Government | ReportCyber

ReportCyber is a secure reporting and referral service for cybercrime and online incidents which may be in breach of Australian law. The ReportCyber website provides a cybercrime reporting mechanism as well as helpful information about cybercrime.

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Australian Competition and Consumer Commission | Scamwatch

Scamwatch provides information to consumers and small businesses about how to recognise, avoid and report scams using publications, videos and other online resources.

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Australian Government | Office of the eSafety Commissioner

The Office of the eSafety Commissioner provides online safety education for Australian children and young people, a complaints service for young Australians who experience serious cyberbullying, and address illegal online content.

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Australian Government | Attorney-General’s Department

The Attorney-General’s Department website provides helpful information and resources about your rights and protections in regards to identity security, freedom of information and cyber security. The Department has developed a range of resources to assist people protect their identity and recover from the effects of identity crime.

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